Showing posts with label bowtie. Show all posts
Showing posts with label bowtie. Show all posts

Thursday, 8 September 2011

The history of the bowtie emblem - according to Chevrolet

The Chevrolet bowtie is one of the most famous badge in the auto world and many have wondered what a bowtie has got to do with cars.

Was it because bowties were glamorous and cars were glamorous in the early days.

Was it because General Motors founder, William Durant  was a big bowtie fan?

Was it just a random choice?

Could it be possible that Durant thought that since bowtie prints look okay on hotel wallpaper, he thought it would look good on the snout of a car?

Follow the jump to read the official story... be warned that it is satisfactorily unconclusive